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Know Your SFMC Health Score

Get a comprehensive operations audit of your Salesforce Marketing Cloud environment. Scored across 7 categories with actionable recommendations.

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No credit card required. Connect your SFMC and run in minutes.
73
/100

Grade: C — Needs Attention

2 critical issues · 4 warnings · 3 strengths

Sample audit result

85
Automations
🗺
62
Journeys
📦
70
Data Extensions
📨
90
Triggered Sends
📊
42
Deliverability
👥
95
Contacts
🔍
55
Monitoring

7 Categories, One Score

⚙ Automation Health

Identifies errored, stopped, paused, and stale automations. Catches scheduling gaps and inactive automations cluttering your environment.

25% of overall score

🗺 Journey Health

Reviews active vs. inactive journeys, draft clutter, and stopped journey count. Helps you keep your journey builder organized.

15% of overall score

📦 Data Extension Hygiene

Finds empty data extensions, stale data (not updated in 30+ days), and DE count bloat. Ensures your data pipelines are healthy.

20% of overall score

📨 Triggered Send Health

Monitors queue backlogs, inactive triggered sends, and critical queue depths (>1000). Prevents delivery delays before they happen.

10% of overall score

📊 Email Deliverability

Analyzes 30-day send statistics: bounce rates, open rates, click rates, and unsubscribe rates against industry benchmarks.

15% of overall score

👥 Contact Capacity

Checks your total contact count against tier limits. Warns when you're approaching capacity so you can plan ahead.

5% of overall score

🔍 Monitoring Coverage

Measures what percentage of your SFMC objects have active monitoring configured. Identifies coverage gaps in your alerting.

10% of overall score

More Than Just a Score

📄 PDF Reports

Download branded PDF reports to share with your team or management. Every audit generates a professional report with scores, findings, and recommendations.

📈 Score Trends

Track how your health score changes over time. See if your SFMC environment is improving or degrading week over week.

✅ Action Items

Get a prioritized task list from each audit. Mark items as resolved and track your remediation progress over time.

🛡 Persistent Health Score

Your health score stays visible on your dashboard, updating automatically as monitoring data flows in. Always know your environment's status at a glance.

Frequently Asked Questions

What does the SFMC Operations Audit check?

The audit scans 7 categories: Automation Health, Journey Health, Data Extension Hygiene, Triggered Send Health, Email Deliverability, Contact Capacity, and Monitoring Coverage. Each category is scored 0-100 with specific findings and actionable recommendations.

Is the SFMC audit free?

Yes, the operations audit is included free with every Martech Monitoring account. Sign up, connect your SFMC instance, and run your first audit in minutes. No credit card required.

How does it connect to my SFMC environment?

You provide your SFMC API credentials (Client ID, Client Secret, and Authentication Base URI). The audit uses the official Salesforce Marketing Cloud REST and SOAP APIs to perform a read-only scan. Your credentials are encrypted with AES-256 and never stored in plain text.

Can I export results as a PDF?

Yes, every completed audit generates a downloadable PDF report with your overall score, category breakdowns, detailed findings, and priority recommendations. Share it with your team or management.

How long does an audit take?

Most audits complete in under 60 seconds. The system scans all 7 categories in parallel for maximum speed.

Ready to Know Your Score?

Sign up free, connect your SFMC environment, and run your first operations audit in under 2 minutes.

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